What are your business goals for 2020

Set and pursue goals - this is how you achieve your most important corporate goals

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At a time when the world of work is more complex, global and location-independent than ever before, it is of central importance that your company can define strategic projects and align teams accordingly. But even with the latest cloud apps and technology, most teams lack clarity as to whether they are working on the right projects to help them achieve their business goals.

In a new study on the trend towards distributed workplaces, more than 6,000 knowledge workers were interviewed. Of these, only 26% knew how their individual work relates to corporate goals and only 16% said their company was very effective in setting and communicating goals. This discrepancy is often a symptom of isolated goal setting methods. For example, OKRs are tracked in tables and files that are not related to day-to-day work. As a result, teams spend countless hours working on well-intentioned projects that don't get them an inch closer to their corporate goals.

With the new goals feature, Asana closes the gap between daily projects, processes and business results. This creates a flexible goal tracking system that team managers and executives use as the sole source of information when setting, tracking, and managing business goals. And all of this happens on the platform on which the work of all teams takes place.

Harmonize goals and teams through transparency

With the help of the goals function, it is easier than ever to align your teams based on clear goals and to prioritize the right work processes. Starting today, Business and Enterprise customers can create two different types of goals in Asana:

  • Company goals: Longer term goals that are closely related to your company's mission.
  • Team goals: Short term goals that help achieve your company's overall goals.

In both cases, the goals are visible to everyone. This gives those involved at all levels of the company an insight into the company's priorities at all times. It also ensures that you do not spend hours reorienting and communicating the most important projects in the event of changes. Instead, you can revise goals and immediately put the business focus on the operations that are most effective in helping them achieve them.

Link goals to underlying work and track progress in real time

By managing and coordinating your work on the platform, where you also record your goals, you create a clear connection between the individual work processes and your goals - regardless of the methodology you use for goal setting. This enables you to prioritize the right tasks and recognize in good time when projects are at risk. Asana also gives you the ability to link goals to projects and portfolios, giving you real-time visibility into progress. Goals can also be viewed on the “Progress” tab of individual projects and portfolios. This gives you a bird's eye view of how your team is progressing on strategic projects.

Do you want to set goals and are you looking for tried and tested methods and ideas? Download our digital version of the Asana Guide to OKRs and get started on the road to success today.

“We recorded our goals as most companies do - in tables. But that didn't give us a real-time overview of our progress and we couldn't identify any risks. With the goals function in Asana, we can now record our quarterly goals directly in connection with our work processes. In this way we stay informed and on track with each other. "

Michael Chidgey, PMO & Program Manager at SiteMinder

Teams stay motivated with a purpose in mind

Studies show that teams' motivation doubles when they have clarity about how their work contributes to achieving company goals. The goals function gives every team member in all teams the opportunity to see how their own work is related to the major goals, why certain tasks have priority and, finally, how the work of the individual affects the mission of the company. It becomes easier for team managers to recognize the performance of individual employees and to better support them by making course corrections if necessary. This gives teams a sense of purpose and motivates them to perform at their best, which enables them to achieve even more ambitious goals.

Check out our Asana Guide for even more tips on using goals to drive purposefulness within your company.

Use "Goals" today

When teams understand the company's mission and goals, and how their work contributes to achieving them, then anything is possible. See for yourself the difference it makes to your business when you capture, track, and manage goals with Asana. Request a demo or register for a free business trial to get started today.